Firefox drops Google as default search engine, signs five-year deal with Yahoo

Yahoo and Mozilla announced a five-year partnership yesterday that would make Yahoo replace Google’s ten year tenure as the default US search engine for Mozilla’s Firefox browser on mobile and desktop. In December, Yahoo will roll out an enhanced new search function to Firefox users, and will also support Do Not Track functions in Firefox as a result of the partnership. The agreement also sets the stage for future product integrations, but so far the companies are keeping quiet on what those might be. Firefox has lost market share in recent years but is still used by roughly 17 percent of webgoers. According to Mozilla CEO Chris Beard, Firefox users search the web more than 100 billion times each year, suggesting a major windfall for Yahoo as a result of the deal.

In a subsequent blog post, Beard described the decision as a strategic one. “Our agreement came up for renewal this year, and we took this as an opportunity to review our competitive strategy,” Beard wrote. “We believe it will empower more people, in more places with more choice and opportunity to innovate and ultimately put even more people in control over their lives online.” Mozilla is also setting Yandex as the default search engine in Russia, and the move opens up the company to work with more local partners. Google, Bing, DuckDuckGo, eBay, Amazon, Twitter and Wikipedia will remain as alternative search options in the US.

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